Bangalore, February 5 2015: Bournvita Quiz Contest is now exclusively digital.
Having completed 40 years last year, the show has done away with the television version for to enhance interactivity with audiences and increase its reach. The episodes are now being aired on YouTube, and audiences can play along anytime, anywhere. In addition, BQC has launched a new app called ‘IndiaPlaysBQC’
This app available on Google Play store & IOS, can be used for 24/7 quizzing. Users can take quizzes, then pause and resume whenever they feel like.
There is an increasing level of difficulty, and users can earn badges from ‘Bright’ all the way up to ‘Champion’. There is a leaderboard to track scores and compete with the rest of India; whether it’s the school participants or other quizzing aficionados. 
Users can even watch the weekly episodes from their smartphones through this app. 

Play Store: https://play.google.com/store/apps/details?id=com.vf.bqc
iOS: https://itunes.apple.com/ca/app/bourn-vita-quiz-contest/id947852669?mt=8