Tata teams with Jap giant DOCOMO to launch GSM services in India
Japanese telecom leader DOCOMO, footprint extends across India -- thanks to its partnership with Tata Teleservices to bring GSM mobile services to the country. After Tamil Nadu, Kerala and Orissa, Karnataka became the fourth state where Tata-DOCOMO will offer services at an aggressively priced tariff of just one paise per second -- for local and national long distance -- with interntional calls also billed in 1-second pulses.
Tata promises to leverage many of DOCOMO's technologies like mobile payments, location sensitive services and its proprietary packet service: i-mode. "We aim to cut through the clutter", said TaTA-DOCOMO President Deepak Gulati, " and redefine the pricing paradigm."
The Karnataka service will cover 427 towns and 2642 villages along 505 kms of state highways, Tata spokespersons said at Thursday's launch.
It takes 50 of those paisas to roughly equal one US cent -- so the move makes Indian mobile services by far the cheapest in the world.
(Bangalore, July 9)