Bangalore, December 19, 2017:Indian language technology specialist Reverie Language Technologies, suggests in a study that the growth of Indic language consumers online will create over 50 million jobs, mainly through demand for digital content in Indian languages across various platforms.
A Google KPMG report, suggests, that by 2021, nine out of 10 new Internet users will be Indic language users. The growth of English language users has already slowed down.
Says Arvind Pani, CEO and Co-founder of Reverie: “It is important to build the Internet for India to empower the Indic language user. Currently Indic content online stands at .01% compared to Chinese, which makes up 16% of content online. An increase in Indic languages on the Internet will cause an immediate impact on India’s businesses and economy.....To enhance India’s digital economy, the government and the private sector need to work together to develop top notch digital school curriculum in Indic languages.”
A large captive audience already exists for content in regional languages. Over 500 million Indians use Hindi for their daily communication, while only 0.06% of websites are in Hindi. This shows a huge mismatch in demand and supply.Even a small percentage of each language’s speaker base makes for a huge user base. For example, 7% of Telugu speakers mean 7 million users. This is a huge market for any industry - with the growth in Internet reach and the decrease in Internet prices; people are consuming more digital content in their own language.
The adoption of Internet services by Indian language users could potentially generate 53 million jobs by 2021. This is calculated assuming a job to user ratio in India of 1:10 and local language
Reverie Language Technologies was founded in 2009 by Arvind Pani, Vivek Pani, and S.K Mohanty, and is led by a strong R&D technology team that builds technologies to bridge the language divide in the digital world. Reverie’s Language-as-a-Service (LaaS) cloud platform provides localisation services such as local-language translation, transliteration, device input, and search, enabled through a set of APIs.