Wearable way to health catching on in India

18th February 2016
Wearable way to health catching on in India

Bangalore, February 18 2016: The smart bands have grabbed a wide market worldwide by shipping 45.7 million units in 2015. Global smart wearable devices market is estimated to grow at Compound Annual Growth Rate (CAGR) of 25.38% during the period 2015 to 2019. By 2020, there will be over 100 Million users of fitness trackers. PTron wearable accessories deliver a wide range of capabilities like track a person’s heart rate, calories burned, step pedometer, distance tracker, goal setter, sleep tracker, and sleep quality monitor etc.
The health conscious middle class group of Indian society is gradually picking up with major share in the demand for smart wearable devices. Interestingly, elderly educated are developing penchant for wearable gadgets.The “trending now” attitude has expanded to demographics like gender and age. Customers need and desire for wearable gadgets is ever increasing. It is a task for companies to cater to this need of a customer.
 LatestOne.com, with its in-house brand PTron  is addressing existing and prospective customers  by offering state-of -the-art tech accessories at affordable prices while creating trend in wearable technology.
Says Ameen Khwaja, the CEO and Founder of LatestOne.com:“Fitness is not just a trend, it is becoming a habit and lifestyle. We have launched PTron fitness bands with affordable price tags and amazing colors in order to satisfy the needs of a wide customer segment. We expect 15% to 20% revenue to be generated from fitness wearable devices in the current quarter. The PTron fitness bands on LatestOne.com, blend technology and comfort in compact wearable devices. The display unit on the band makes it convenient to use and read the metrics easily without going back to the mobile device.”