New Delhi, August 7, 2015: India's biggest mobile telecom provider and the world's no. 3 -- Bharti Airtel has signalled the the commercial launch of its high speed 4G services (also called LTE) in 296 towns across India.
Airtel has led the 4G story in India, having launched India’s first 4G network in Kolkata in April 2012. Now, customers across the country will be able to experience high speed wireless broadband on Airtel 4G and get on to the digital superhighway to enjoy uninterrupted HD video streaming, superfast uploading and downloading of movies, music and images. Airtel 4G is available to customers across a range of smart devices including mobile phones, dongles, 4G hotspots and Wi-Fi dongles.
Says Gopal Vittal, MD & CEO, Bharti Airtel (India & South Asia):“At Airtel, the customer is at the heart of everything we do and therefore we first opened our 4G network to some of them for their valuable feedback. With the help of the feedback received from the beta launches, we have now built India’s first commercial 4G network that will make high speed mobile broadband a reality. The national roll-out today is another small step in our journey to be the most innovative and customer focused brand.”
Airtel also announced the launch ofa new carrier agnostic mobile app – ‘Wynk Movies’ – a movie mall that will offer a specially curated library of thousands of movies and other popular videos. This follows the successful launch of Wynk Music and establishes Airtel as the only mobile operator in India to offer OTT (Over-the-Top) mobile applications that work across carriers.
Airtel also announced a range of strategic initiatives as part of its 4G rollout.
- 4G at 3G prices: Airtel customers can enjoy 4G at 3G data prices with packs starting at INR 25. In addition, with every 4G SIM swap, Airtel is offering six months of unlimited music streaming and downloads on ‘Wynk Music’ and five free movies per month for six months on the Eros Now channel of ‘Wynk Movies’.
- ‘Infinity Plans’: Airtel has today introduced a new range of ‘Infinity Plans’ starting Rs.999. These high-end plans offer unlimited voice calls on mobile (first time in India) along with data benefits and access to ‘Wynk Movies’ and ‘Wynk Music’.
- Flexpage: This breakthrough technology is an automated platform that allows customers to track their data usage and get real time usage alerts. With Flexpage, customers can also upgrade their mobile plan on the go, as and when they exhaust their monthly data quota. Customers can also opt from amongst a host of affordable 4G smart bytes starting at prices as low as Rs.100.
For more info: www.airtel.in/4g.