AMD offers free driver upgrade that helps its graphics users graduate to UHD

Bangalore, December 9 2014: AMD has released a free driver upgrade for its customers which  promises to enhance and enrich their user experience.
The AMD Catalys Omega special edition software update was engineered to take full advantage of the advanced technologies built into AMD’s products that feature GCN Architecture, and help make them more powerful and capable.
Early buyers of an AMD Radeo R9 290X GPU who download and install the AMD Catalyst Omega driver can realize up to 19% faster* gameplay on BioShock Infinite.
Similarly, users of AMD’s advanced APUs like the AMD A10 7850K can achieve up to 29% faster** gaming performance on Batman: Arkham Origins.
 UltraHD TVs and monitors are now available, and becoming much more affordable. UltraHD displays demand UltraHD content—but very little content or entertainment is being recorded in 4K at this time. AMDS driver upgrades enable built-in Ultra HD upsampling with frame rate conversion and HD detail enhancement that will convert 1080p videos to near UltraHD quality on 4K displays