Images: Top: Vie of the Pune Innoval.  Bottom: Tony Berland, CEO & Managing Director, Legrand India & Samir Kakkar, Director ,Sales, Legrand India at the Pune Innoval.
Pune, October 22, 2021: Legrand India, a global leader in electrical and digital building infrastructure inaugurated its 12th state-of-the-art experience centre Innoval, housing the entire range of Legrand’s products in Pune yesterday.  
Innoval will host its India group company products – Legrand, Numeric & Valrack.
Innoval made its first-time entry in the Asia Pacific region with its launch in Mumbai, India followed by its successful launches in Ahmedabad, Lucknowss, Dehradun, Coimbatore, Kochi, Chennai, Chandigarh, Lucknow, Vizag and its first voice controlled experiential center in Bangalore.
Innoval is Legrand’s global brand of product showcases. The name Innoval reflects Legrand’s brand value of developing ranges of innovative products (Valley of Innovation). The narrative at Innoval is based on the concept of ‘Source to End Usage’, where the products are arranged in relation to each other and according to where they fall on the energy and data distribution grid. Keeping in mind the vastly different profiles of visitors, the products are arranged as per the business verticals, namely - User Interface, Energy Distribution, Structured Cabling, UPS and Cable Management.
The design approach is based on the concept of Designeering. It has all the technicalities of engineering but is put forth in an intuitive and easy to understand communication system. With the interactive product displays, fully automated experience, educational infographics, and clean minimal visual language, Innoval have been designed to provide its visitors with a hands-on experience that can help them make an informed choice.
Tony Berland, CEO & Managing Director, Legrand India said, ‘The breadth of Legrand's offer has diversified over the last years in India. It has developed product solutions for various industries and its users (investors, system integrator, architects, panel builder, end customers etc.) To speak to these new aged customers and to consolidate its credibility with regards to the new offers and expertise, Legrand has updated its approach. He further added, “Today with the launch in Pune we plan to reach out to our customers and business partners in the city. Customers are evolving and becoming more involved towards the product they are buying.”
Added Samir Kakkar, Director - Sales, Legrand India:“Legrand has a vast offering of electrical and digital infrastructure products across several business verticals; many of which highly technical to understand. The idea behind Innoval was to break this down for the customers, by curating the products within a framework of an experiential and interactive narrative that is simpler to comprehend. With the launch of the twelfth different Innoval in India we have successfully taken a step towards the B2B experience zone for the customer (in highly technical segment).”