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Now an app for book lovers in India

New Delhi, December 5 2018: Technology start-up Vowelor Books and Media, has launched India’s first platform for book lovers.
This platform is the result of keen observation of issues faced by the readers and writers in the current literature landscape especially in India. With the concept of “Why Read Alone”, Vowelor aims to give readers and writers an inclusive platform that not only lets them to connect with like-minded book lovers but also solves their problems such as finding good books to read and discussing about books they’re currently reading in real-time.
Virtual micro-communities of book readers and writers referred as Book clubs on the app cater as a forum for discussions and sharing reading and writing experiences. It’s an excellent medium that authors can leverage to discern the readers' expectations. Vowelor is an invaluable association of eager minds to explore and build fine literature.
The Vowelor  app facilitates creation of personal and dynamic library to which users can add books that they are reading or wish to read and even update their reading status. The book clubs on this authentic platform enable readers to explore more books thus stimulate the desire to read more. The platform’s recommendation engine's personalized suggestions ensure an involved and stirring reading experience for the members.
The platform also connects authors and readers. Authors can feel the pulse of the readers and determine the popularity of their books. Vowelor focuses on providing an interactive bookishcommunity experience while its foreign competitor Goodreads is inclined towards book reviews.
The app will soon support book promotion services for authors and partner with publishers. This promotion service will leverage Vowelor's Author Program which strategically promotes authors and their work. Prominent authors such as Nina Lekhi, Anita Krishan and Rishabh Puri have been associated with this program in the past.
Says Manik Ghawri, Co-founder of Vowelor:  “It’s our endeavour to create valuable experiences for book lovers through this platform. It’s our pride to be India' first community for book lovers. India is one of the world's leading countries in terms of daily time spent on reading books. This is all the more reason why this kind of a revolution was needed. I believe that this platform will be a meeting place of likeminded readers to get exposure to the best reading choices as per their tastes. I sincerely believe that knowledge in the right hands can be powerful.”
Adds Lalit Sharma, Co-founder:“I feel immense pride and joy in launching this powerful medium. It will offer an opportunity to learn from each other. One of the unique features of this association is that even authors would be able to gain from the interactions on the platform. They will be able to identify the subjects, themes or styles that are most needed for the times and thus create fine and impactful compositions. We have plans of creating an iOS version of the app. Making our Author Program accessible on the app and partnering with publishers will make the app extremely effective and useful.“

The app can be downloaded from Google Play   here . The iOS version of the app will soon be launched.
(The creators  of Vowelor explain: The name “Vowelor” has been derived from the word ‘VOWELS’ which are referred as building blocks of Literature. No book will be complete without VOWELS. Similarly, we aim to complete the bookish world; hence we named it – VOWELOR.)




    


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