Bangalore, August 17, 2017 -- AppsFlyer, the leading mobile attribution and marketing analytics company with more than 54% of the India market share, has today appointed former InMobi India Head Sales - Performance, Himanshu Kulkarni, as India Sales Director.
“We are thrilled to welcome Himanshu Kulkarni to AppsFlyer, as he brings a wealth of knowledge and extensive experience in the fast-growing marketing technology industry that will benefit the entire India mobile ecosystem,” said Sanjay Trisal, India Country Manager, AppsFlyer, "Himanshu is an important strategic addition to our team, where his expertise and leadership in India’s thriving mobile economy will enable AppsFlyer to continue expanding its presence in-market towards other growing industries in India
Himanshu previously worked at InMobi as Head of Sales (Performance) - India for two years, where he led a team in identifying opportunities and driving strategic partnerships with top e-commerce clients in India. Kulkarni specializes in strategic input for businesses leveraging any mobile commerce in their ROAS (Return On Advertisement Spending) or ROI (Return On Investments) driven campaigns.
“AppsFlyer has created a tremendous foundation in India, and I’m honoured to have been given the opportunity to join the dominant force in India’s marketing tech scene,” said Himanshu, “With AppsFlyer’s suite of innovative products and services, I look forward to creating the best mobile marketing experience for our many clients, strengthening our current relationships while creating new ones.”
Himanshui joins an AppsFlyer team in India that has grown threefold over the past year. The team has consistently doubled its year-on-year revenue since entering the India market in 2015, and, as mobile business continues to grow throughout India, AppsFlyer continues to add staff spanning across tech support, customer success management, partner development and sales in India to help marketers and businesses leverage the rapidly-evolving mobile landscape.
AppsFlyer enables Indian businesses to measure and optimize campaigns and eradicate challenges such as mobile ad fraud. AppsFlyer counts amongst its clientele, brands such as India Airtel, Vodafone, Idea, Reliance, PayTM, Hotstar, AJIO, ShopClues, LimeRoad, big basket, HDFC Bank, DBS, and ICICI bank.