Phonepe e-payments cover wide gamut from gold buys to food delivery

Bangalore, April 25, 2018:  Leading Indian e-payments companyPhonePe, has announced two business gains in recent days:
It has partnered with  leading online marketplace for food delivery Foodpanda, enable seamless digital payments for all its users. As an introductory offer, users paying through PhonePe can avail a cashback of 50% up to Rs 100 on their first order. Through the partnership, the consumers will be able to choose from several payment options such as PhonePe Wallet, UPI (Unified Payment Interface), Credit and Debit cards to pay for their food orders on Foodpanda.
Says Anuj Sahai, Head of Partnerships & New Initiatives, Foodpanda: “We at Foodpanda are constantly working towards making the customer experience better and add more options to ease the food ordering process. The partnership with PhonePe is in sync with the country’s swift movement towards digital payments considering they are less time consuming, secured and reliable. Like this, we intend to enter several other partnerships in the future to create a robust food tech ecosystem for all our stakeholders.”
Adds Pradeep Dodle, Head- Business Development, PhonePe: “At PhonePe, we are working to create a smooth and secure payment ecosystem that is conducive to all types of digital transactions be it using wallets, UPI or debit and credit cards. Online food ordering is a fast growing use case that has gained significant popularity among consumers. With this partnership with Foodpanda, PhonePe customers would be able to pay for their food orders faster. "
Gold marketplace
Phonepe has also emerged as the top destination for online Gold transactions in India. The PhonePe app saw over 45 Kgs of Gold transactions worth over Rs.150 million  during the Akshaya Tritiya sale. The platform registered a phenomenal 200% growth in Gold purchased via UPI and saw purchases for amounts as high as Rs.100,000 during the sale.  After its recent partnership with MMTC-PAMP, PhonePe has also become the first digital payments app to offer a sophisticated Gold marketplace to its users. From choosing the purity of Gold they prefer, to selecting a provider of their choice, PhonePe is letting users choose their Gold savings journey. Customers have the option of purchasing 24K Gold of 99.5% purity with SafeGold and 99.99% purity with MMTC-PAMP.
PhonePe had launched the Gold category 3 months ago on the app. Users can buy certified 24 Karat Gold, for as low as INR 1 at transparent prices. All they need to do is create a Gold account on the app and monitor live Gold prices to make purchases. All Gold prices are linked with rates in the commercial bullion market.