New Delhi, April 26 2017: Social commerce start-up, Clipwiser,   has launched a mobile application shopaholics at  Android and IOS application stores. 
The app of the same name, lets a user connect to his/her friend and follow their shopping trends. The application also lets its users consult about a product with their friends before making a purchase from various e-commerce sites like Amazon, Flipkart, Snapdeal, Jabong and Myntra while staying on the same page. Shoppers  can  share their purchases on social media platforms. Clipwiser creates a different kind of marketplace and minimizes the need of clustering the user’s phone with different online shopping applications and hence saves mobile phone’s memory.
It does this by using Artificial Intelligence (AI) and suggests products to the user according to his/her interest. application uses C2C (consumer to consumer) recommendation based sales strategy in contrast to what other brands and retailers use - B2C (Business to consumer) messaging paradigm - on social media platform.
Founder, Dheeraj Parashar conceptualized this app after taking into account the two most important things youngster prefer to do online, shopping and socializing. Through a single app, all your facebook, instagram, flipkart, snapdeal etc. comes under one single roof.