( updated Oct.22):As widely expected, the acquisition of SanDisk by WD has been confirmed. US media suggests, SanDisk co-founder and India-born President-CEO ( since 2011) Sanjay Mehrotra might join the WD board.
Bangalore, October 21 2015: Led by Bloomberg, US tech and finacial is swirling with remours of the imminent acquisition of Flash memory maker SanDisk by storage device company Western Digital. Both companies have a respectable if not spectacular business in India.
SanDisk is one of the world's top manufacturers of flash memory devices, mostly used for data storage in mobile devices by way of micro SD cards and in cameras as SDHC memory cards.
Western digital makes storage devices -- mostly of the magnetic hard drive kind for internal and external use with PCs.
With Flash memory slowly catching up with magnetic storage when it comes to gigabytes for the dollar, and eating into the enterprise storage market, pure play magnetic storage makers may not sustain for long -- which is why a company with a similar portfolio to WD -- Seagate has already diversified to embrace Flash as well. The acquisition of SanDisk will accomplish a similar synergy for WD.
Both companies have a respectable market in India. SanDisk competes with the likes for Transcend, Kingston, Toshiba in Flash devices -- both SD card and USB-based. WD competes with Seagate, Toshiba, Hitachi etc in internal and external hard drives.