From Vishnu Anand
Bangalore, August 19, 2015: With an aim to showcase its mobile product innovations – across search, maps, photos, YouTube and others – Google organized “Google House”, an innovative showcase of mobile applications and capabilities with celebrity photographers Dabboo Ratnani and Anushka Menon, chef Kunal Kapoor and comedian Kanan Gill, as each of them ‘occupied’ a room in a typical house.
The mobile tools that were demonstrated included Google Now, the virtual personal assistant that seeks and finds data based on information residing in your mailbox, smart phone or social networks. Integration of Google Now with Maps for real-time traffic data and route suggestions were also showcased.
Google Voice Search is now being beta tested for Hindi, besides being fully available for English, even Indian accents. Additionally, the Google Translation app is now real time, with image assistance. Suppose you have a sign board in English, Google Translate can now display the text in translated Hindi. For videos, the recently introduced Offline feature lets users save videos for later viewing.
Google’s new photo app Google Photos acts as an aggregator of all images saved on your mobile device, and categorizes them by date, location (if geo tagged) and user specified categories. With unlimited storage space for your images, Google uses innovative compression technology to save the images at a lower size, but displaying them in full size when you click on them.
With a bouquet of mobile-ready apps and services, Google hopes to tap into the Indian mobile market which is growing at 7 million users a month, by ‘Indianizing’ a lot of its mobile offerings, especially in Hindi and other local languages.