January 14, 2014: A new international calling application that enables high quality telephone calls from India at much lower rates than wired telephony -- without requiring Internet connectivity: that is the proposition offered by Ringo.
The service is aimed at anyone looking to save big on high-quality international calls, from families trying to keep in touch, to companies conducting global business.
Says Bhavin Turakhia, CEO of Ringo: “We believe our app will change the way India communicates with the world. In this country, reliable internet connectivity that can support VOIP calling is still far away. Ringo provides the perfect solution for Indian consumers."
Unlike other OTT voice apps, Ringo calls do not use the Internet, Wifi, data or carrier minutes. Making a call using Ringo is identical to making a call through your carrier, in terms of quality, and yet costs 70% lower than standard rates offered by most Telcos. Ringo uses a unique call flow to convert international calls into local calls. When a Ringo user from India contacts someone in the United Kingdom, Ringo will automatically dial out a local call to the Indian user and another local call to the UK user and connect the two over reliable carrier circuits.
According to Telegeography, in 2012 India originated 20 billion international voice minutes (not counting OTT apps) representing 4% of the global ISD traffic, and making India the 4th largest originator of ISD calls in the world, after USA, UK and Germany. Consumers in India spend well over $2 billion annually in making international calls. Ringo, whose prices are 70% cheaper than Vodafone or Airtel’s and 20% cheaper than Skype or Viber’s for most destinations, will result in huge cost savings for Indian consumers.
Ringo’s launch is nicely timed. There has been debate around recent announcements by carriers and TRAI to charge consumers for VOIP. Ringo's non VOIP service, avoids this pitfall. Check rates here
For a few days we have an explanatory video in our Tech Video spot on the Home Page