Mumbai, April 2, 2014: Indian innovation-fuelled Magzter, the world's largest and fastest growing cross platform global digital magazine store and newsstand, is sweetening its offer to Indian customers with a new tie up.
. Headquartered in New York, Magzter was cofounded in 20111 by Vijayakumar Radhakrishnan and Girish Ramdas, who are today President and CEO respectively.
Magzter presents a revenue-share based business model to publishers that makes it easy for them to offer digital editions of their magazines globally with NO upfront cost.It is the only self-service newsstand that offers publishers a host of special tools that simplifies the digital publishing process. Magzter uses the patented Orey Click Publishing System which has facilitated the move from print to digital for publication houses all around the globe.
Readers can browse, preview and purchase magazines of their choice with a single touch on Apple devices (iPad/iPhone/iPod) or Android (Samsung Galaxy, Motorola Xoom, Dell Streak, Google Nexus-S, etc.), Windows 8 or just online on the web using your browser at www.magzter.com
When you purchase a magazine on Magzter, you can read it on any 5 of your favorite smart devices. And that's not all; when publishers embed bonus video and audio content in their digital editions, Magzter brings it to you—right inside the magazine! As you flip through the pages, click on the link in the article and move right into HD video at its best. Enter a contest, take a poll, or follow an interesting website, all without leaving the issue.
Tie-up with Groupon
Yesterday, Indian e-commerce leader Groupon (India) and Magzter entered into a partnership to promote digital magazine reading in India. This move will enable online shoppers to choose their subscriptions at a 50% discounted offer.Groupon will have titles from Magzter that target several key segments including Women, Men, Health, Lifestyle and Travel among others. This tie-up between the two brings the world’s largest and fastest growing newsstand and multi-platform digital store and the leading brand of discounted offers together for the first time. This association is likely to benefit thousands of digital readers with more than a value for money offer!
On Groupon, one can avail subscriptions for the digital magazines listed below:
Word Wide Media: Filmfare, Femina, Good Homes, Hello India, Grazia, Home& Design Trends, Lonely Planet, BBC Good Food India, BBC Knowledge and BBC Top gear India
Outlook Group: Outlook, Outlook Hindi, Outlook Business, Outlook Money, Outlook Traveller, Outlook TravellerLuxe, Outlook Traveller Guide Books
Nextgen Publishing: Car India, Bike India, Ideal Home and Popular Science
Galatta Cinema, Maxposure: L'Officiel India, FHM, Diabetes Living and Parents India, ModelzView
Magna Group – Society, Stardust, Savvy, Star Week India, Society Interiors
All of these magazines will be available on Groupon at a 50% discount (on annual subscriptions).