Xerox targets Indian SMBs with new laser printer range

Bangalore April 8, 2013: The world's leading enterprise for business process and document management services Xerox Corporation, has introduced new models of multi-function printers (MFP) in the A3 and A4 categories tailored for small and medium sized organizations. The range includes Xerox mono Multi Function Printers, WorkCentre 5019 and 5021 in the A3 category and Phaser 3040 printers and the WorkCenter 3045 multifunction printer in the A4 size.

Built using advanced technology, Hi-Q LED, these printers are energy efficient come with Xerox EA toner, which fuses at much lower temperature, resulting in more energy saving and reduced CO2 emission during the toner production.

Says Vipin Tuteja, Executive Director, Technology Channel & International Business, Xerox India: “We are excited to introduce these new printers in the Indian market. The printing requirements of small and medium businesses are very different to large enterprises. They are looking for high quality printers at affordable price points to address their needs and our new range of printers are especially designed keeping that in mind. Streamlined performance, ease of use and compact design make our printers attractive for the SMB segment.”

“India is one of the fastest growing SMB nation and we see huge potential for us across the top 200 cities in the country”, adds Vipin.