Tom Tom updates India map base to include 5500 towns

Bangalore, November 5, 2012 –Netherlands –based navigation and location-based products leader, TomTom has released updated maps of India for its VIA Series portable navigation devices to cater to the evolving Indian land routes. The company said studies have revealed that India and other developing nation’s experiences a higher degree of changes to its land routes compared to other developed countries, and a new set of updates to the maps is needed to cater to these changes. 

TomTom India’s National Sales Manager Sanu Vasudevan says Indian land routes undergoes up to 30% change annually, while other developed countries experienced up to 15%. He adds: “Navigation acceptance is rising in India and looking at the potential of the market, we think that we are entering India at the right time. The country is strategically positioned in our radar and we understand that a great in-car navigation experience can be enhanced by high quality maps.”

Customers would have coverage for over 5,548 cities and towns across India. Customers would also benefit from the extensive coverage of new highways and intercity road networks added to the current map release. They would also benefit from more realistic representation of their driving environment to help them choose the right lane instantly on select intersections. Advanced Lane Guidance is also now available for over 3,200 intersections.

TomTom offers lifetime map update to its customers, which ensures that the navigation solutions provider continues to support customer devices with software updates, services, and content for its entire life cycle. In addition, the company also assures customers that any full updates to the map that is pre-installed on their devices would continue to match the original as long as it was still being sold in India. Customers intending on activating their lifetime maps must connect their devices to an Internet-enabled personal computer and create a My TomTom account to register. This would enable them to access all the map updates in the Lifetime Maps service.