Kerala Shopping Festival leverages Diwali video greetings service

Thiruvananthapuram October 24 2011:The portal has created a free video greeting clip for Diwali in a partnership with the Grand Kerala Shopping Festival. The 1 min 20 sec video with a zippy ethnic music track has a pan-India appeal and can be used to attach your own personalised greetings to up to 15 email addresses. A Government of Kerala initiative, organised by the Department of Tourism, the Grand Kerala Shopping Festival Shopping Festival now in its 5th year, runs  from Dec 1 2011 to January 15 2012, straddling Christmas and New Year festive seasons.

In recent weeks, Kerala's tourism-related  initiatives have seen  new leadership  slipping into place: T. K. Manoj Kumar IAS, as Secretary, Kerala Tourism and Rani George IAS, as Director, Kerala Tourism. Dr. Rathan Kelkar IAS, is  the Kerala Shopping Festival Director.   

Link to access and send video greeting:  

The video can also be seen at YouTube: