Zee, Global Takeoff & Yupp TV join to offer free webcast of India-Windies Cricket

Hyderabad and USA-based provider of converged digital entertainment and advertising solutions, Global Takeoff, has partnered with Zee-owned Ten Cricket to webcast live , the India-West Indies cricket series June 4 – July 10, 2011 through its platform YuppTV. This live telecast will be free to watch worldwide on YuppTV.com. For anyone who misses innings, on-demand videos of the matches will be available for fans to watch at their convenience.

Says Uday Reddy, founder and CEO of Global Takeoff: “Globally, cricket fans will be able to watch HD quality streaming video of this series on multiple Internet enabled devices. The network DVR capability will also allow users to watch 30 second replays anytime during the match on their PC screen.”

“We chose Global Takeoff as our media partner for this opportunity because of its innovative, scalable and reliable platform that enables live TV and video on-demand to millions of internet-enabled devices across the globe,” says Vishal Malhotra of Zee.

Launched in 2006, YuppTV holds the legal distribution rights for more than 40 Indian channels covering 5 of the most popular Indian languages www.yupptv.com  

June 6 2011