Almost 80 percent of the front office solutions of the US-headquartered hybrid enterprise software leader CDC Software, are crafted at its largest development centre, based in India. In fact CDC’s recent Social CRM application, part of its “Pivotal” suite of Customer Relations Management tools, grew out of a suggestion made by its Bangalore-based team to leverage burgeoning social media networks like Facebook and Twitter, explained Alan MacLamroc, CDC’s Executive Vice President for Products and its Technology Officer, in a special briefing for IndiaTechOnline last week.
“Ever since it was set up 8 years ago, the India centre, has played a central part in developing CDC’s on-premise and cloud-based solutions. We have never believed in ‘throwing over the wall’, to our development teams, challenges and tasks thought up at our headquarters”, Alan said, “ The 300-strong India centre is the source of 76 percent of all CDC product development”.
With India making for CDC’s third largest market after the US and France, many of solutions are specially crafted keeping in mind local requirements, added Nagaraja Prakasam, CDC’s Managing Director (South and Southeast Asia). The company numbers among its India-based clients, TTK ( their first customer way back in 2007) and ICICI Bank which recently shifted 19 units nationally to a Pivotal CRM platform.
CDC was recently recognized as a leader in "The Forrester Wave(TM): CRM Suites Customer Service Solutions, Q3 2010," by Forrester Research which evaluated 19 CRM suite customer service solutions. CDC Software was among a total of seven vendors recognized as "Leaders: A variety of Solutions to Fit Different Needs."
Investment in Hyderabad Cloud player
In recent months CDC is moving aggressively into the Cloud, Alan explained. In April last year, CDC made a strategic investment in eBizNET Solutions (http://www.ebizscm.com ), a leading Hyderabad, India-based provider of software-as-a-service (SaaS) supply chain execution solutions that also share mutual customers with CDC Software. This was CDC Software’s first cloud investment as part of the company’s Strategic Cloud Investment Partner Program (SCIPP)
Link to additional material on the ‘made in India” Pivotal Social CRM application: http://www.cdcsoftware.com/en/PivotalCRM/Products/Social-CRM.aspx
Link to eBizNet investment announcement: http://www.cdcsoftware.com/en/CDCSupplyChain/Resources/Press-Releases.aspx?name=20100420%20CDC%20Software%20Plans%20to%20Invest%20and%20Form%20Strategic%20Relationship%20with%20eBizNET%20Solutions
- from Anand Parthasarathy in Bangalore, January 24 2011