Custom Search
 


Ramachandran V, Director and COO with ( right) Mithun Chittilappilly, Managing Director , V-Guard, at the launch of the company's new brand identity, in Bangalore, February 7 2018. Insets: V-Guard smart inverter and Intelligent geyser,
 
 
V-Guard takes a kangaroo leap into a smart & intelligent future

Bangalore, February 08, 2018: Forty years after it made a modest start in Kerala with a range of voltage stabilisers,  V-Guard Industries has launched itself into a new 'smart' era, with a slate of Internet of Things-enabled products -- and a new branding.   
The company now has an India-wide presence in includes Stabilizers for TV, Refrigerator and Air Conditioner, Digital Stabilizers, UPS, Domestic & Agricultural Pumps, Electric & Gas Water Heaters, House Wiring Cables, Ceiling/Table/Pedestal/Wall/mounting Fans, Solar Water Heaters, Inverters & Inverter Batteries, Solar Power Systems, Switchgears & Distribution Boards, Induction Cooktops, Mixer Grinders & Gas Stoves.
It retains its mascot -- the kangaroo -- in its new logo  even as it  brings   'intelligence' and mobile app enablement to  ceiling fans,  geysers and   inverters  with a new mantra: ‘Bring Home A Better Tomorrow’.
Launching its new identity at a function here yesterday, Mithun Chittilappilly, Managing Director, V-Guard Industries Ltd, said, “They say life begins at 40 and at V-Guard it certainly does.  And to live that, we have decided to re-invent ourselves completely. We are not just thinking up the next innovation. We are constantly seeking to understand human life and its relationship with tools and appliances. And then to evolve a seamless experience with thoughtfully engineered products in our quest to enriching consumer lives. We took a conscious call to go beyond not just being a trustworthy, reliable, honest brand but  to also evolve into a thoughtful, inspiring and dynamic trendsetter. The new identity reinforces the new age values that we would want to imbibe in our endevour to create thoughtfully smart and technologically intuitive products for our discerning consumers”
Added  V.Ramachandran,  V-Guard Director & COO:  “We will position ourselves to competitively benefit from developments in consumer, market and technology space so that we can thrive another 40 years and well beyond.  A beginning in this direction is already made through our launches in AC stabilizer (design leadership) , Verano (IoT enabled geysers) and our range of Smart Inverters a market leading digital product that transforms a non-speaking device into a potentially high engagement product and more that will follow. The scope of what we offer through these products will demonstrate that we can deliver market leading products with superior and exciting features to delight the taste palette of our ever expanding consumer base.”
V-Guard showcased its range of smart products like the Intelligent Water Heaters , Smart Inverters and Smart Fans with LED light at the press conference.
The smart water heater named Verano is a first-of-its-kind product and  can be switched off or on using a mobile phone, from anywhere. It is also equipped with an  Intelligent Scheduler while the Temperature Alert sends notification to your connected  smartphone on reaching the set temperature. It sends Energy consumption notifications to the customer apart from alerting the customer if the water heater is running dry and cuts off power supply immediately.
V-Guard also showcased its Smart Inverters. All you need to do is download the V-Guard Smart Inverter  app  which allows consumers to turn it on/ off, know the Inverter battery usage & back up, control the performance levels depending on  the appliances you want to use. ( For a few days  we have a video on the smart inverter in our Tech Video spot on the home page)
V-Guard will also be launching its smart fan, Imagina, this summer, which will come with LED lights in  multiple com binations and  is equipped with a unique Breeze mode that will transform your living room to a seashore like experience.




    


Post Your Comments Now
       
  Name  
  Email  
  Comment