Bangalore December 23 2017:  All Amazon Fire TV customers will be able to browse the web on their TV now. They have the option of choosing Firefox or Amazon's own Silk as the browser in 100 countries including India.

Amazon Silk has been optimized for Fire TV by designing for a true television viewing experience that is best enjoyed from the couch. With the intuitive approach to browsing using Silk on Fire TV, customers can easily discover websites from across the web, launch bookmarks from the curated home screen on Silk, use the Fire TV remote buttons to navigate individual pages, or search the web for specific content with the Fire TV remote.

 “With full web browsers on Fire TV, our customers’ entertainment and information options are greatly expanded. We want to make it easy for customers to access the Web from the comfort of their couch,” said Marc Whitten, vice president, Amazon Fire TV and Appstore. “We’re excited to bring web browsing to customers on every Fire TV device in every country where they’re sold.”

“Bringing Firefox to Fire TV is an exciting new way to reach our users and serve up more of the full web to everyone,” said Mark Mayo, Sr. Vice President of Firefox. “Firefox has always been about bringing the web directly to people no matter what device they’re using. Starting today, we will be able to expand the already great Fire TV experience by enabling viewers to surface a multitude of web content -- including videos -- through Firefox.”