Custom Search
 



 
 
Raftaar speeds towards a total solution for Hindi content on the Web

Bangalore, February 25 2014: Consider what the first ever search engine-cum-platform aggregating web content in Hindi,  Raftaar.in has achieved since it went live in 2005:
-First to convert Hindi font from ASCII to Unicode and vice versa.
-First to introduce a phonetic keyboard and online Hindi Thesaurus.
-First to index and make searchable both Unicode and non-Unicode content.
-First and only portal to allow search for Hindi songs in Devanagri script.
-First to introduce Devanaagri content search using Roman script.
Co-founded by Peeyush Bajpai and Laveesh Bhandari and developed by their sister enterprise and research firm Indicus Analytics, Raftaar today boasts 8.5 million page-views and 2.5 million unique visitors every month.... justifying the founders' hunch which Peeyush spelled out in a briefing for IndiaTechOnline last week: “The next wave of internet usage in India, will be substantially driven by the Non-English, vernacular space."
The challenge adds Peeyush,is trying to bridge the gap between a localized user and rich and largely untapped language content. The other reality is that the average user in Hindi may not be computer literate or  even comfortable with English usage. On the other hand there are many potential users out there who need to find Hindi content but are challenged by having to key in their query in devanagiri script.
Raftaar's sensible interfaces -- providing the option of making Hindi searches in either devanagiri or in roman script, together with a phonetic keyboard and an online Hindi thesaurus -- try to address all possible user hassles with simple solutions.
With global search engines tending to favour the lean-mean and sparse look, Raftaar decided to go in the other direction: where the search function is embedded in a larger content aggregation portal. "We don't create any content ourselves, but by aggregating massive amounts of information, we create a rich "discovery" platform, which is more suited to what the target user needs."
Eighty percent of Indians don't speak English, Peeyush reminds, yet Online search and information resources are overwhelmingly in English. Raftaar recognizes the reality --  as its name would suggest -- and is speeding to fill the gap.
Read a recent  article by Peeyush Bajpai: Brands' future lies in vernacular search here




    


Post Your Comments Now
       
  Name  
  Email  
  Comment  
     
     
       
       
     
Raftaar speeds towards a total solution for Hindi content on the Web
by udit on February  28,  2014
  "This is a great effort."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by high quality backlinks on July  19,  2014
  "v5zrWH Major thanks for the article.Really thank you! Want more."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by high quality backlinks on July  19,  2014
  "v5zrWH Major thanks for the article.Really thank you! Want more."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crorkz on   06,  2014
  "olYHzn I loved your article.Thanks Again. Awesome."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crorkz on   06,  2014
  "olYHzn I loved your article.Thanks Again. Awesome."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crokrz linkz on December  17,  2014
  "CZ2RLL Really enjoyed this article.Thanks Again. Will read on..."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crokrz linkz on December  17,  2014
  "CZ2RLL Really enjoyed this article.Thanks Again. Will read on..."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crorkz on January  16,  2015
  "2mM2aE It is really a nice and helpful piece of information. I am glad that you shared this helpful information with us. Please keep us informed like this. Thanks for sharing."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crorkz on January  16,  2015
  "2mM2aE It is really a nice and helpful piece of information. I am glad that you shared this helpful information with us. Please keep us informed like this. Thanks for sharing."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by good backlinks on February  05,  2015
  "Qtne6y I have been absent for a while, but now I remember why I used to love this web site. Thanks , I will try and check back more often. How frequently you update your website?"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by good backlinks on February  05,  2015
  "Qtne6y I have been absent for a while, but now I remember why I used to love this web site. Thanks , I will try and check back more often. How frequently you update your website?"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by fiverr crork on May  05,  2015
  "ClHdUL Thanks a lot for sharing this with all of us you actually know what you are talking about! Bookmarked. Kindly also visit my web site =). We could have a link exchange contract between us!"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by fiverr crork on May  05,  2015
  "ClHdUL Thanks a lot for sharing this with all of us you actually know what you are talking about! Bookmarked. Kindly also visit my web site =). We could have a link exchange contract between us!"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crork seo on May  29,  2015
  "tZc8Je Usually I do not read article on blogs, but I would like to say that this write-up very forced me to try and do it! Your writing style has been amazed me. Thanks, very nice post."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crork seo on May  29,  2015
  "tZc8Je Usually I do not read article on blogs, but I would like to say that this write-up very forced me to try and do it! Your writing style has been amazed me. Thanks, very nice post."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by com crorkzz on   04,  2015
  "QcfthR You ave made some good points there. I looked on the internet for additional information about the issue and found most individuals will go along with your views on this website."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by com crorkzz on   04,  2015
  "QcfthR You ave made some good points there. I looked on the internet for additional information about the issue and found most individuals will go along with your views on this website."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by michael crork on   03,  2015
  "5O1Ksw Very good article. I am going through a few of these issues as well.."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by michael crork on   03,  2015
  "5O1Ksw Very good article. I am going through a few of these issues as well.."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crork backlinks on   27,  2015
  "BdWxkw Normally I don at read article on blogs, but I wish to say that this write-up very forced me to try and do it! Your writing taste has been surprised me. Thanks, quite nice post."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crork backlinks on   27,  2015
  "BdWxkw Normally I don at read article on blogs, but I wish to say that this write-up very forced me to try and do it! Your writing taste has been surprised me. Thanks, quite nice post."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crorkservice on October  16,  2015
  "d70xIF Thanks so much for the blog article.Really thank you! Really Great."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crorkservice on October  16,  2015
  "d70xIF Thanks so much for the blog article.Really thank you! Really Great."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crork service on November  09,  2015
  "sckqG6 You have observed very interesting points! ps nice internet site."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crork service on November  09,  2015
  "sckqG6 You have observed very interesting points! ps nice internet site."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crork fiverr on November  28,  2015
  "xJcBQZ Very good blog post. I definitely appreciate this website. Stick with it!"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crork fiverr on November  28,  2015
  "xJcBQZ Very good blog post. I definitely appreciate this website. Stick with it!"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crorkservice on January  30,  2016
  "Qi3Jkt the back! That was cool Once, striper were hard to find. They spend"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by crorkservice on January  30,  2016
  "Qi3Jkt the back! That was cool Once, striper were hard to find. They spend"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by fiverr cocoservice on March  01,  2016
  "SjHMD1 Thanks for a marvelous posting! I actually enjoyed"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by fiverr cocoservice on March  01,  2016
  "SjHMD1 Thanks for a marvelous posting! I actually enjoyed"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by coco ser vice on March  31,  2016
  "GoOjRq Wow, great blog.Really looking forward to read more. Keep writing."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by coco ser vice on March  31,  2016
  "GoOjRq Wow, great blog.Really looking forward to read more. Keep writing."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by fuck your mom on May  13,  2016
  "Thanks a lot for sharing this with all of us you actually know what you are talking about! Bookmarked. Kindly also visit my web site =). We could have a link exchange arrangement between us!"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by fuck your mom on May  13,  2016
  "Thanks a lot for sharing this with all of us you actually know what you are talking about! Bookmarked. Kindly also visit my web site =). We could have a link exchange arrangement between us!"
     
Raftaar speeds towards a total solution for Hindi content on the Web
by fuck your mom on May  15,  2016
  "oYTXU1 I think you have mentioned some very interesting details , regards for the post."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by fuck your mom on May  15,  2016
  "oYTXU1 I think you have mentioned some very interesting details , regards for the post."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by pork movies on July  05,  2016
  "gB35DF You ave made some decent points there. I checked on the web for additional information about the issue and found most individuals will go along with your views on this website."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by pork movies on July  05,  2016
  "gB35DF You ave made some decent points there. I checked on the web for additional information about the issue and found most individuals will go along with your views on this website."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by suba buba on   04,  2016
  "CUaJnD This website definitely has all the info I wanted concerning this subject and didn at know who to ask."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by suba buba on   04,  2016
  "CUaJnD This website definitely has all the info I wanted concerning this subject and didn at know who to ask."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by best nala pron on October  10,  2016
  "QLCOoc When you can grab my attention in the first few words of an article it as an accomplishment. You ave ignited my interest on this subject and I thank you for this."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by best nala pron on October  10,  2016
  "QLCOoc When you can grab my attention in the first few words of an article it as an accomplishment. You ave ignited my interest on this subject and I thank you for this."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by suba jobblow on November  27,  2016
  "2t2b9D Way cool! Some very valid points! I appreciate you writing this write-up plus the rest of the site is really good."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by suba jobblow on November  27,  2016
  "2t2b9D Way cool! Some very valid points! I appreciate you writing this write-up plus the rest of the site is really good."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by read this on January  31,  2017
  "QNkmrL Thanks a lot for the blog post.Much thanks again. Really Cool."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by read this on January  31,  2017
  "QNkmrL Thanks a lot for the blog post.Much thanks again. Really Cool."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by free pron on March  05,  2017
  "fRF3di to actually obtain valuable facts concerning my study and knowledge."
     
Raftaar speeds towards a total solution for Hindi content on the Web
by free pron on March  05,  2017
  "fRF3di to actually obtain valuable facts concerning my study and knowledge."