Bangalore July 11 2013 – Panasonic India will expand its focus from consumer to business and government (B2B and B2G) in India, says Managing Director Manish Sharma, pumping in an investment of Rs 15 billion ( Rs 1500 crores) over the next 3 years. The company looks for a revenue of $ 3.66 billion by 2015.
Besides entering new areas like smartphones Panasonic will also enter the energy solutions, security and surveillance systems business, collaborating with Indian enterprises f
entertainment products – principally digital smart TVs will be at the vanguard of its market strategy in the upcoming festive season – and the flagship this year will be its Viera range of smart LED television sets priced between Rs. 65,000 to Rs. 125,000
Adds Manoj N G, Regional Manager, Karnataka & Kerala, Consumer Product Division, Panasonic India “Karnataka alone contributes to 8% of total the Panasonic revenue. We are pleased to bring into the market our new range of VIERA TVs with which we aim to capture 15% of market share in Karnataka from a current market share of 12%.”
Some of the key features of the new range include My Home Screen, Voice Control, Face Recognition, Swipe & Share 2.0 & Touch Pen."My Home Screen" provides instant access to the user’s favorite content on a TV screen & the benefit to the user is the element of "Personalization”. "Voice Interaction" allows to conveniently controlling the TV. Face Recognition recognises the user and displays the "My Home Screen" of the user intuitively. “Swipe & Share 2.0” makes it easy to link the TV with a smart-phone or tablet and share photos, videos, and web pages with family and friends. Touch Pen allows the user to edit, draw & save photos even on a moving frame. VIERA's new viewing and operating styles make your TV entertainment even more comfortable, and lots more fun. http://panasonic.net/ .
See out video on the Viera smart concepts on the home page