July 4 2015: BIZO Business Online,  has launched India's first  Social Commerce marketplace  portal --OWNOW-- , aimed at transforming the online shopping  for Social Media users.  Ownow believes, that Shopping in India is always a Social activity – like, shopping during wedding and festivals.
The USP of Ownow.com is Shop for over multifold Indian Stores at “one” place and the portal aims to house designer brands from India in the forthcoming months. The products that will be available at Ownow are relatively exclusive and plenty of each are imported for the entire country. Unique features like Product Discovery, Follow – (Store, Brand, Category, Friend or Fellow), Suggestion Board, Shop Together, Social Feature (Like, Review, Share), create your own Trends Boards or follow other’s Trend of similar taste, Common Wish List (Save and Share) and various Discount Coupons, and make Ownow different from others in the industry.
Active social network users in India,  are expected to touch 197 million  by 2017.  This vast population of internet users combined with social network users has given birth to a new segment within e-commerce: Social Commerce. Augmenting potential of the online retail in the country today is pushing many growth opportunities for the business.
Ownow is the brain child of  Alok Barua  (Graduated in CS in year 1997) and the brand believes, that Social commerce is primarily about product discovery and promotes the concept of social shopping and offers a  novel shopping approach to the buyer at a mere click.