Nokia launches its first Windows phone, Lumia; leverages 750 India-specific apps

15th November 2011
Nokia launches its first Windows phone, Lumia; leverages 750 India-specific apps
Bhaskar Pramanik, (left) Chairman Microsoft India & D Shivakumar Managing Director Nokia India with the new Nokia Lumia handsets

New Delhi, November14, 2011: Hard on the heels of the global unveiling, Nokia has launched of the much awaited Nokia Lumia family of smartphones based on Windows Phone in India. The Nokia Lumia 800 and Nokia Lumia 710 will be available in select retail stores across key cities and towns in mid-December.
The Nokia Lumia 800 offers Nokia’s best social and Internet performance with one-touch social network access, easy grouping of contacts, integrated communication threads and Internet Explorer 9. The Nokia Lumia 710 is a smartphone that delivers a wide array of functionality.
Says D Shivakumar, Managing Director, Nokia India: “Our announcement today reflects our commitment to the Indian consumers in bringing to them our latest in smartphones. Over the past few months, we have been gearing up the ecosystem for the Nokia Lumia family in India and today we have in place strong operator partnerships, an all-new retail look and a ready developer ecosystem delivering rich content to make the Nokia Lumia experience a truly amazing one for Indian consumers.
Bhaskar Pramanik, Chairman, Microsoft India, said, “We are very excited about the unveiling of the first Windows Phone based Nokia Lumia smartphones in India. The Nokia Lumia devices are a powerful combination of Microsoft and Nokia’s core assets and deliver new experiences through the integration of service assets across location, search, entertainment, social, advertising and commerce.”
The Nokia Lumia smartphones also come with several unique apps preloaded on to them such as ContactsTransfer, a first-of-its kind which allows phonebook transfer from any other device/platform and App Highlights, which showcases top apps and is integrated seamlessly with the online Windows Phone Marketplace.

Nokia has been working on an extensive developer engagement and outreach programs in collaboration with Microsoft, covering over 1000 developers in India. The Windows Phone Marketplace will have 750 rich, locally relevant apps created by Indian partners when the Nokia Lumia hits the shelves in India.